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The Timeless Elegance of the New St. Tropez Retreat

The Oetker Collection has long been synonymous with luxurious hospitality, blending refinement, sophistication, and a sense of place in each of its Masterpiece Hotels. From Paris to Antigua, its properties embody the art of gracious living, and now, New St. Tropez Retreat is set to join the ranks of this prestigious collection. Slated for a 2027 debut, this new sanctuary promises to redefine indulgence and elevate the allure of one of the French Riviera’s most iconic destinations.

A Haven of Serenity in the Heart of St. Tropez

Situated between the vibrant town of St. Tropez and the tranquil beaches of Pampelonne, the new hotel will transform the historic site of Le Mas Bellevue into a Provencal retreat like no other. Conceived as a peaceful hamlet, the property will feature 11 interconnected two-story houses surrounded by lush gardens, offering panoramic sea views and a deep connection to nature.

Each of the 53 rooms and suites will provide a private terrace or patio, seamlessly blending indoor and outdoor living. The grounds will showcase native olive trees, fragrant climbing vines, and thoughtfully designed landscaping, all aimed at preserving the natural beauty of the area. An infinity pool, a state-of-the-art wellness center, and sophisticated dining spaces will complete this immersive experience of understated luxury.

A Design Philosophy Inspired by Provençal Charm

The visionary design of the hotel comes from Patrick Gilles and Dorothée Boissier of the celebrated Paris-based studio Gilles & Boissier. The architect of the project is renowned Olivier Raffaelli of Triptyque Architecture. The architectural brilliance of Gilles & Boissier, renowned French designers. Drawing inspiration from the unique character of St. Tropez, the design balances rustic simplicity with refined elegance. Textured plaster walls, Roman arches, and authentic wooden beams evoke the charm of traditional Provençal farmhouses, while modern touches add sophistication.

Inside, each room is designed as a tranquil escape. Warm wooden tones, straw headboards, and rope accents bring a sense of coziness, while arched windows flood the interiors with sunlight. The color palette mirrors the landscapes of St. Tropez, with pastel blues, ochres, and soft pinks complementing the region’s signature red-tiled roofs.

A Culinary Experience to Savor

Dining at the St. Tropez Masterpiece Hotel will celebrate the rich flavors of Provence. Guests can anticipate a menu inspired by local ingredients and crafted to showcase the culinary heritage of the region. The restaurants and bars, with their breathtaking views of the Mediterranean, will offer not just meals but experiences, emphasizing authenticity and excellence in every bite.

The dining venues will also reflect the hotel’s commitment to providing a seamless blend of elegance and relaxation. Whether enjoying a morning coffee on a sun-dappled terrace or a sunset cocktail by the infinity pool, every moment will be imbued with the charm and sophistication that defines the Oetker Collection.

Uniting Authenticity with Glamour

The Oetker Collection’s newest venture is not merely a hotel but an embodiment of the unique spirit of St. Tropez. Designed to be discreetly nestled in its surroundings, the property ensures privacy and exclusivity for its guests while fostering a convivial atmosphere. This harmonious blend of seclusion and vibrancy is central to the hotel’s philosophy.

Dorothée Boissier eloquently encapsulates the experience: “Unlike a yacht, where layers separate you from the sea, here, everything is within reach. It is an invitation to embrace the essentials, to connect deeply with the beauty of simplicity.”

A Legacy of Excellence

The addition of this new St. Tropez property reflects the Oetker Collection’s measured approach to growth. Following the successful openings of Hotel La Palma in Capri and the soon-to-debut Vineta Hotel in Palm Beach, the St. Tropez retreat reinforces the brand’s commitment to expanding only in the world’s most glamorous destinations.

Each Oetker Collection property carries a legacy of unparalleled hospitality, combining distinctive local character with the brand’s signature elegance. This approach has earned the collection a reputation as the epitome of luxury, a sentiment echoed by CEO Timo Gruenert. “The St. Tropez hotel contains all the ingredients of a true masterpiece. We look forward to creating an unparalleled haven that embraces both the laid-back authenticity and sophistication of the region.”

A Glimpse into the Future

With its opening still a few years away, anticipation for the St. Tropez Masterpiece Hotel continues to build. Guests who choose to stay at this sanctuary will find more than a place to rest. They will discover an experience meticulously designed to evoke tranquility, connection, and wonder.

As the Oetker Collection continues to expand its portfolio of Masterpiece Hotels, its newest project in St. Tropez stands. This is a testament to the timeless appeal of elegance and the enduring allure of the French Riviera. For those who treasure the finer things in life, this upcoming gem promises to be the ultimate escape.

 

 

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